• Post last modified:October 5, 2020
  • Post category:Insurance


With spring on the horizon what are you doing for your business to get it ready for the warm weather? Are you making any changes or adjustments to your company to get ready for the influx of customers? Now that winter is nearing an end, you should be expecting more traffic. But what are the ways to be a better owner for the spring? Our CT insurance agency has the answers. 

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Depending on the industry, many types of small businesses experience a downturn in sales during the winter. Because of this, the spring is usually a time that companies tend to take advantage of with advertising and word of mouth marketing. Check out these ways in which to transition your business form the winter to the spring!

1. Makeover your marketing materials. Are your business cards, postcards, flyers, brochures and web pages stale? Give them a spring makeover and customers will take notice.

2. Reward employees. Look, they’ve spent all winter cooped up with you. Give them some time away so they can recharge. They’ll come back reinvigorated, loyal and happy, which will translate into efficiency and profits for you.

3. Spend family time. It’s easy to be consumed by operating a small business, but you really need to take time out for your family and other leisure time. It’s important to remember why you’re working so hard in the first place – and to reap the rewards of your hard work.

With our CT agency, we can give you the stuff you need to get as many customers as possible over the next couple seasons, so why not put a plan in place now? Contact us today for more information!